Intercultural Design - Project 1
03.01.2022 - 21.01.2022 (Week 1 - Week 3)
Aishath Lene Abdulla Amir (0333185)
Bachelors of Design (Hons) in Creative Media / Taylor's University
Project 1 : Proposal
INSTRUCTIONS
Figure 1.0 - MIB - 03/01/2022
Project 1
Week 1
On this week we were, first introduced to this topic, following the MIB
then given a lecture on Netnography by Dr. Charles. We were then
guided to create groups and given a theme. We had to then, come up with
a culture we were going to base our Projects on and then were assigned
supervisors. Then we began to work on our Project 1.
As for our group, we worked mostly on trying to work through gathering
the information and trying to come up with 5 different preliminary
ideas.
Week 2
On week 2, we were shown a presentation of how our final outcome for
Project one should look like. Following a lecture by Dr. Jinchi about
Culture and Us, which gave us a better idea of finding which direction
we wanted to go towards.
After considerations our group made the final decisions on the culture and from there began writing the rationale and the ideation processes for the 5 preliminary ideas
- Culture - Rock and Roll Culture
- Theme - Purpose
- 5 preliminary ideas consisted of :
1-Fashion Line
2- Phone Cases
3- Virtual Reality
4-Temporary Tattoos
5- Miniature Band
Our group thought heavily on how each idea was going to work while considering the purpose behind each
After out consultation with Mr. Vinod, we had to think about a few more
things. That included looking into the ideas a bit more, to make the
idea more solid and to work more on the purpose behind each
one.
1-Fashion Line
Each person in out group was given a task to do, to complete our
presentation. The idea that I was working on was, to create a fashion
line, that was inspired by the 70s and 80s rock and roll fashion,
influenced to the society by the rockstars.
Figure 1.1 - Fashion Line (Idea) - 10/01/2022
2- Phone Cases
The idea for this was to design mobile phone cases inspired by the art and design of Rock and Roll album art in the 70s and 80s
Figure 1.2 - Phone Cases (Idea) - 10/01/2022
3- Virtual Reality
For this idea we thought that we would have a virtual reality experience that anyone can enjoy and feel like they are at the concert.This idea would be created as a 3D walk through from from apps, either Sketchup or Mental Canvas.
Figure 1.3 - Virtual Reality (Idea) - 10/01/2022
4- Temporary Tattoos
Because it’s a temporary tattoo, people of all appropriate ages can wear them without worry of the permanence. They are safe to be used as it is made from synthetic polymers. Alternatively, for those who may have irritated skin, airbrush tattoos are an option.
Figure 1.4 - Temporary Tattoos (Idea) - 10/01/2022
5- Miniature Band
The concept of this preliminary idea is to create miniatures of rock ‘n’ roll instruments and bands in the 70s that have influenced the rock ‘n’ roll history and culture today: The Beatles, Queen, The Eagles, etc so to give prominence to one of the remarkable music genres in history.
Figure 1.5 - Miniature Band (Idea) - 10/01/2022
Week 3
On week 3, we showed Mr. Vinod our presentation that was almost done.
The only thing was that we needed to be more precise with why our ideas
would work, by finding the bridge between the idea itself and whats the
purpose behind it.
After that we worked a little bit more on the rest of the presentation
and then Recorded it
Final Outcome
Figure 1.6 - Presentation - 20/01/2022
Figure 1.7 Recorded Presentation - 20/01/2022
FEEDBACK
Week 1
General Feedback: -
Specific Feedback: -
Week 2
General Feedback: For the submissions, make sure that after you submit the project presentation recording, everyone individually uploads to their own personal youtube as well as present it on your blog by embedding it.
Specific Feedback: When you think about the ideas, try to make sure that you keep the purpose in mind.
Week 3
General Feedback: Embed the final post to our own individual blogs. Writing can help you become more creative. Make sure that your ideas are strong and solid and explain each idea purpose.
REFLECTION
Experience
Since this module is solely based on working in groups, it took a while
for me to get used to the whole group dynamic, We had to do group
meeting up-to 2-3 times a week, which I have never had to do
before, but after a while you get used to it, and find a way that is
most easiest to the majority of the people in the group to work
through the project
Observation
For this module it required us to closely observe the culture, of our
choosing through research. We researched in to the social structures
behind the rock and roll culture from the 70's to the 80's, the arts
and how they dressed, and the purpose behind why they represent a
specific thing.
Findings
I found this module to be quite challenging. I think that the main
purpose behind this is that at first we had to make a decision so
fast, like the next day after being introduced to this topic, we were
told to come up with the culture we are going to base our whole module
on. I don't think I was so sure, but I think our group picked a
culture that was kind of close to me and some others with in our
group. so it helped for us to make it though smoothly.
FURTHER READING
Figure 1.8 - Further Reading
This gives a brief explanation on what culture is. More specifically in relation to the African, Ashanti Tribe. It explains more on how they live in an extended family, in huts and various homes. And more on how they learn, share, the patterns, adaptive and symbols.
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