Final Project: Interactive AR Application with Promotional Page
AR Application
For this project, we had to create an interactive prototype AR application for
the campaign as well as an interactive microsite for the campaign which also
serves as an instruction to download and user guide for the AR app.
The first step was to work on the filter that I had made for the previous
project by making improvements. For the previous project I had decided
to make a randomised filter that will select the movie for you. But this time
I decided to make one with ui pickers and made different backgrounds for the
different movies. The backgrounds that I made are solely related directly to
the specific movies that I chose.
I used the designs from project 2's AR instagram filter to create the ui
picker for each movie. and then created different backgrounds from
illustrator.
Movies
1. Doctor Strange in the Multiverse of Madness
2. Everything Everywhere
All at Once
3. Fantastic Beasts: The Secrets of Dumbledore
UI picker design
Figure 1. 1. Doctor Strange in the Multiverse of Madness
Figure 1.2. Everything Everywhere All at Once
Figure 1.3. Fantastic Beasts: The Secrets of Dumbledore
Background Designs
Figure 1. 4. Doctor Strange in the Multiverse of Madness
Figure 1.5. Everything Everywhere All at Once
Figure 1.6. Fantastic Beasts: The Secrets of Dumbledore
After this i took all the artworks to spark AR and worked on the
filter.

Figure 1.7. Patch Editor
Final Outcome Spark AR
Figure 1.8. Final Outcome Recording
Promotional Website
For this part of the project I first designed the website for Prime
Movies. Mainly there are a total of 5 pages on the website. This website
would act as a promotional campaign for the AR app along with instructions
or directions on how to use the filter. I used contents that were inspired by project 1 for the interactive phone application. Such as the theme and colours of the website.
1. Home
2. About Us
3. Movies
4. How to use
5. Scan QR code
Figure 1.9. Home Page
Figure 1.10. About Us page
Figure 1.11. Movies Page
Figure 1.12. How to use page
1.13. Scan Code page
By using Adobe Animate I first created the Navigation then divided the
screen according to the navigation. After this I added the contents
according to the navigation as well. The last step was to add the actions to
make the website functional.
Figure 1.14. Adobe Animate
Final Outcome Website (Adobe Animate)
Figure 1.15. Final Outcome Recording
Reflection:
The project as a whole was still a little difficult for me because I still have issues with Animate. However, I believe that this project was a little simpler than the first one, and I was able to see my error much more quickly. In addition, I believe that the fact that all of the projects are related according to the kind of application we decided to do, made it simpler to familiarise ourselves with the kind of project we are expected to complete. I believe that there is still a great deal that I could learn about Spark AR and Animate.
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