Publishing Design - Task 3B - E-book

26.10.2022 - 22.11.2022 (Week 9 - Week 13)
Aishath Lene Abdulla Amir (0333185)
Bachelors of Design (Hons) in Creative Media / Taylor's University
Task 3B : E-book



INSTRUCTIONS

Figure 1.0 - MIB - 30/10/2022

Task 3B: E-book

Week 10

For the first week of this task we had to determine the grid system we would be using for the e-book. As well design the a layout for the brand guidelines.

First attempt

Figure 1.1 - Layout 1 - 21/11/2022

Figure 1.2 - Layout 1 - 21/11/2022


Layout 2

Figure 1.3 - Layout 2 - 21/11/2022


Figure 1.4 - Layout 2 - 21/11/2022

Mr Vinod noted that both of the layouts I had created does not show much of a difference, essentially pointing out that, there is not much feedback that he can give in terms of bringing any kind of improvement to these layouts.


3rd attempt
Figure 1.5 - Layout 3 - 21/11/2022


Figure 1.6 - Layout 3 - 21/11/2022


Figure 1.7 - Layout 3 - 21/11/2022

After the 3rd attempt, there was still a lack of creativity and excitement in the navigation.


Week 11
For week 11 we had to make sure that our layout and the navigation are finalised. I had a little bit of trouble at first
Figure 1.8 - Navigation - 21/11/2022


I utilised the lines I had used in the 3rd attempt to create the final layout

Figure 1.9 - Grid - 21/11/2022


Figure 1.10 - Layout - 21/11/2022



Week 12
For week 12 we had to finish the whole ebook, so that we can bring any changes to it after the feedback.

Figure 1.11 - Progress - 21/11/2022


Figure 1.12 - Progress - 21/11/2022


Figure 1.13 - Progress - 21/11/2022


Figure 1.14 - Progress - 21/11/2022

There were still a few things Mr Vinod was unhappy with, such the choice of colour palette. He said there is much room for improvement there. 

I struggled a little bit with the buttons because they weren't visible when highlighted. I only realised the problem later on and was able to fix this problem in time.

This is how the button will look when it is highlighted (fig. 1.14)

Figure 1.14 - Navigation - 21/11/2022


And this is how the button looks after you click it and it directs you to the linked destination (fig. 1.15)

Figure 1.15 - Navigation - 21/11/2022

I feel like some of these final changes were absolutely necessary, such as changing the colour palette a bit. I removed the dark red-brown colour and implemented an almost whit-ish grey to the palette. 


FINAL OUTCOME

Thumbnail

Figure 1.16 - Thumbnail (PDF) - 21/11/2022


Figure 1.17 - Thumbnail (JPEG) - 21/11/2022


Figure 1.18 - Thumbnail (JPEG) - 21/11/2022


Figure 1.19 - Thumbnail (JPEG) - 21/11/2022


Figure 1.20 - Thumbnail (JPEG) - 21/11/2022


Figure 1.21- Final Outcome - Interactive PDF - 21/11/2022




Flip HTML

 
Figure 1.22 - Flip HTML - 10/11/2022




FEEDBACK

Week 10
General Feedback: - Brand identities typeface should be a Web safe typefaces
Should have the same line length.  Introduce a mock up of the logo as well, not just the graphical logo.so that we can get a better sense of texture of the logo. Test different navigational systems and complete the 1st page until first chapter
 
Specific Feedback: - The two layouts you created look the same. if you do that it looks too generic like a website Navigation should not interfere with the layout. However it can still look different without compromising the content. Think beyond placing the navigation on either the top to the side

Week 11
General Feedback: -  do the navigational bar in a separate document to make sure that it works properly (figure out how to make the navigational bar highlighted.
First create the rollover then export and check if it works well. Then introduce the link to the page, export and check if it works. Do not activate the links at first. That should be the last step of the process

Specific Feedback: - Good design layout.  Make sure that the images used have a same feel to ( add similar overlay) make the pictures look similar like they come from the same place. For the text formatting you should follow as how you do the contents, less pace on the sides and you can decide if to add space on the top and the bottom

Week 12
General Feedback - For next week make sure that the exported interactive PDF works properly. It is a must for the document to work on Google Chrome.

Specific Feedback - The colour palette used for the brand isn't good. There are a few things I would also change about the logo because the letter "a" looks weird.



REFLECTION

Experience 
The overall experience for me was that it went pretty well. at first I had a bit of trouble with creating a proper layout. especially when it came to the navigation. I had a hard time coming up with something that was creative enough to make the overall experience of the brand guidelines exciting.

Observation
I had to make sure that the navigation I had created is able to communicate well with the user. That hey understand the navigation. I also observed that when we are asked to make a navigation bar, the designs are usually very bland and it is something that you will always see often. 

Findings
I found that in this module the user experience in this case for the brand guidelines are very important, it is also the main part in which most of our marks will be taken on. I think that the overall outcome is something that I am happy with. I was able to come out of my comfort zone, because I think i was being very safe with my first few attempts at creating the layout.


FURTHER READING


Figure 1.22 - Further Reading - 10/11/2022



This article gives us a deeper understanding of what brand guidelines are. The main points highlighted in this article include what are brand guidelines, what should be included in brand guidelines, why are they important and how to create brand guidelines. The principles and criteria used by a business to achieve brand consistency across all platforms are known as brand guidelines. By establishing the framework for visual, vocal, or written communication, they provide the foundation for a great brand to develop and prosper.

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